E-idea is an innovative competition that funds, supports and mentors young eco-entrepreneurs, aged 18-35, from seven Asia-Pacific countries. In each country, the competition will identify six initiatives – either new ideas (start-ups) or the expansion of existing projects (step-ups) – that can make meaningful contributions to the region’s environmental future by focussing on real-life sustainability challenges.
Jointly operated by the British Council and Lloyd’s Register Quality Assurance (LRQA), E-idea will engage, empower and encourage the competition winners as they bring their ideas to fruition.
The selected eco-entrepreneurs will receive funding as well as expert technical, business, marketing and networking support for the implementation of their projects. The British Council and LRQA, who are donating £260,000, are launching and running E-idea in Australia, China, Indonesia, Japan, Korea, Thailand and Vietnam.
With a proven track record in working with young people across countries and cultures, the British Council is ideally positioned to engage and empower young people committed to finding solutions to climate change and sustainability issues. The British Council’s networks and established partnerships in the UK and overseas also provide access to expertise that informs and supports the E-idea project.
Huw Oliphant, British Council Project Manager for E-idea, said, “The British Council is delighted to be working with LRQA on this project. LRQA’s expertise and positive and enthusiastic commitment to this project make them an ideal partner for us. We are confident that this alliance will give real support to those young leaders who want to make a difference while also raising awareness of climate and sustainability issues on local, national and regional stages.”
For more information on participating British Council offices: